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Cadillac proudly describes its history as "twelve decades of trend-setting designs." This trendsetter mentality is evident in models like the Escalade SUV, the STS sedan, and the LYRIQ electric vehicle. Cadillac's current lineup reflects a luxurious and forward-thinking ethos that has been thriving for over 120 years.

Cadillac is one of the first automotive brands in the world. It's a premier name among American-made luxury cars. The brand has not only kept up with the times but has often been an innovator in the industry. Cadillac continues to produce world-class luxury sedans, sporty coupes, and SUVs. The brand recently reached a major milestone, celebrating its 120th anniversary.

 
The appearance of the Cadillac symbol dates as far back as 1902. Engineer Henry Liland and businessman William Murphy contributed to the overall concept and look. The family Cadillac crest is in honor of Henry Le Sieur Antoine De La Mothe Cadillac, a military leader and French administrator in the 1700s. The current logo is a bit different, as it was changed in 2014 to the laurel wreath design with the coat of arms. There have been a number of other changes over the years. In fact, there have been about 40 different updated versions.